| Moving to profitability by revising the go-to-market model (sales strategy)
Cutting ex-factory prices and rework the trade terms system to re-strengthen what drives business and efficiency Identifying optimal sales prices based on price elasticity Designing new innovation processes and selecting supportive tools Improving processes to achieve more efficiency and to reduce capacity within sales Identifying the best market introductory prices and promotional activities Identifying market and cost saving potentials in sales and developing an organizational change concept Establishing an international pricing corridor Improving selected sales processes in the context of an SAP upgrade Redesigning of processes within order management to improve customer orientation Improving networking facilities and processes with marketing and sales worldwide Improving sales force processes to introduce SF automation Preparing and implementing a selective price increase Adjusting ex-factory prices and trade terms after a merger Reengineering of the total sales organization Designing a new and innovative trade terms system Developing a tool to simulate different pricing and trade terms scenarios Enforcing a new trade terms by a value concept based on the category management idea
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